Both in prospecting and soliciting, when it comes to approaching clients, it is imperative to do so with the sincere intention to want to give them services. Too often, we meet people with the intention of getting something in return; a contract, a referral or a personal gain. Watch this 7-minute video to learn how you can optimize your business relationships by adding value to each conversation, simply by changing your intentions. You know it as well as I do; you must first give before you ask! Now, you only have to apply it .

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